Medplastic, the association we created together with Barche a Motore to safeguard the Mediterranean from waste and plastic, has entered into an important pertnership with Navico, parent company of the historic nautical electronics brands Lowrance, Simrad, B&G, and C-Map cartography.
Navico has long been at the forefront globally in adopting processes and best practices aimed at an increasingly “green” turn. Now, with Knut Frostad as CEO, an additional boost has come. All Navico offices and branches have therefore made a concrete commitment to organize work in a responsible and ethical manner, with the aim of protecting the environment and acting sustainably.
The official press release reads,“Fully espousing this global philosophy promoted by the parent company, Navico Italia has recently signed an important partnership with Medplastic, established with the aim of protecting the Mediterranean ecosystem.
Specifically, the purpose of Medplastic is to safeguard the Mare Nostrum through two avenues: information and concrete actions. On the one hand, therefore, with the media dissemination of surveys, in-depth reports, and interviews with testimonials, experts, and scientists, the aim is to raise awareness of the problem of plastic in the Mediterranean and thus become spokesmen for good ideas and practices for its preservation. On the other hand, Medplastic promotes direct actions such as beach and sea cleanups, workshops, meetings, and making artifacts from collected and recycled plastic.
Navico Italia with this partnership fully supports the ideas and initiatives to defend the sea promoted by Medplastic and becomes, among other things, a technical partner to the mapping of plastic and sightings for the 2020 “Plastic Hunters” campaign promoted by the association. Navico’s Italian branch will then take center stage at the award ceremony for the winning “hunters,” also of the 2019 edition. The latter will take place during the upcoming Milano Yachting Week, May 7-10, 2020.The instruments raffled off for the first place winners will be signed Simrad, Lowrance and B&G.
Roberto Sesenna, General Manager Navico Italia (pictured), comments, “We are very pleased with this agreement with Medplastic, which takes care precisely of the sea and water, the natural elements in which our instruments move. Indeed, we are deeply convinced that the “green” path taken by the parent company is the right one. In this day and age-both on a personal and corporate level-you can’t get away from pursuing actions that look at greater care and respect for the environment.”
TIME TO ACT.
Time to Take Action is the slogan of Medplastic, the project of the Journal of Sailing and Powerboats to safeguard the Mediterranean. Join the MedPlastic Team Facebook group, there you can post news, projects, photodenunciations, videos. In addition, if you have structured projects to propose that you think would be useful to the “cause,” please send an email to firstname.lastname@example.org. www.medplastic.org